Editorial standards
LordReverb helps music producers work out what is worth their money. This page explains how we choose what to cover, how we research and write about it, how we use AI, and how the site earns money. We would rather you know exactly how this works than have to guess.
In short
Most gear coverage falls into two traps. It is written by someone chasing affiliate clicks, or it is spec-sheet copy that never says who a product is actually for. We try to do the useful part in one place: what the product is, what it costs, what it does well, where it falls short and who it suits. On top of that, Stacks show what working producers really use in their studios.
We write about plugins, software, hardware and AI music tools that producers search for and use. A product gets covered because producers care about it. A company asking us to cover it, or offering us money, does not decide whether we write about it or what we say.
Depending on the article, you will find what the product is and does, what it costs, where it falls short and who it suits. How each article is written, and how long it is, depends on the product.
Prices on LordReverb are shown in US dollars. Each buy box names the seller and the date the price was last checked. When a product is on sale, we also show its regular price.
Sales, regional pricing and currency changes can still make a price out of date at any moment, so the seller's own page always has the final word.
Deals reach us in a few ways: updates from our partners, requests from readers and makers, and our own searching. We list a deal when we find a lower price offered by the seller. Deals can end at any time, so check the seller's page for the current price. A maker asking us to list a deal does not decide whether we list it. If a deal comes through an affiliate partner, the link is an affiliate link, like any other.
When an article is based on our own use, it is marked as hands-on and shows what we did: what we used the product on, what we compared it with, and our own screenshots or audio where we have them. We never imply first-hand use that did not happen.
We use AI to help draft articles. Every article is reviewed by our editor, Salvatore Tomaselli, before it is published.
Read the full AI Policy.
We update articles when something changes. Our content is for informational purposes only. Prices, specifications and availability can change, so always check the seller's or maker's own page before you buy.
AI-generated images. Some article hero images are generated with AI. When one is, a label on the image says AI-generated image, and small cards show an AI mark. Product photos and screenshots that come from the maker or seller are not AI-generated.
LordReverb earns a commission when you buy a product through some of our links. These are affiliate links. The price you pay is the same, and we only add one where we have an affiliate programme with the seller. The sellers we have a programme with are listed on the Affiliate Disclosure page.
Makers and sellers sometimes give us a product or a licence to look at. That never buys coverage, a good verdict or an affiliate link. When an article is based on our own hands-on use of a product that was given to us, the article says so.
Stacks, playlist pitches, releases and news are submitted by members. We read each submission before it is published and remove spam and anything that breaks the Terms of Service. We do not test the gear that members list in their Stacks, and a Stack is not an endorsement by LordReverb.
If you spot a mistake, tell us at info@lordreverb.com. When we confirm it, we fix it quickly. We would rather be corrected than stay wrong.
Senior Editor and founder
Twelve years in studios producing, mixing and mastering, and two albums and six singles as the recording artist Lord Reverb. He runs LordReverb from Heerhugowaard, the Netherlands.
Questions, corrections or ideas? Email info@lordreverb.com.