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Greg Wells ToneCentric Black Friday pricing is live at 76% off, which puts this Waves saturation plugin at $29.99 until Nov 26, 2026.
ToneCentric adds the overtones of tube-based analog gear to your audio, and you control all of it with a single knob.
The plugin is built around the analog studio chain of Grammy-winning producer and mixer Greg Wells, whose credits include Adele, Dua Lipa and John Legend.
Wells describes the sound he is after as the result of running audio through healthy vacuum tubes and transformers wound the right way, then recording it to a great tape machine.
The gear he points to is a 1950s mono tube compressor, a tape machine and a custom-made vacuum tube console.
His stated aim with ToneCentric was to capture that analog footprint while keeping the sound very full, with added depth of field.
The maker says there is a lot going on behind the single control. Turning the knob through its range reveals multiple flavors of the core effect, and each of them can work well in a mix.
That means the knob is more than a simple drive amount. Sweep it slowly and listen for the points where the tone opens up.
You can put it across the mix bus to wrap the whole mix in warmth, or use it in small amounts on every individual track.
The maker says the small-amounts approach gives a beautiful cumulative effect across a session.
A few ways to work with it:
The focus is on the sweet, singing overtones that tube-based analog gear produces. In plain terms, that means harmonic content added on top of your signal rather than a change to its basic balance.
Wells puts it this way: he is always hunting for ways to pull more music out of the speakers.
If you already track through plugins that add saturation, this is a one-control alternative to dialing in several parameters. Waves lists it among its saturation plugins.
Yes. The Greg Wells ToneCentric Black Friday deal takes 76% off, bringing the Waves plugin to $29.99 until Nov 26, 2026.
It adds the sweet, singing overtones of tube-based analog gear to your audio. You control it with one knob, and the maker says it can enrich a whole mix or individual tracks.
Yes. The maker says you can turn the knob to wrap your mix bus in warmth, or place it in small amounts on every individual track for a cumulative effect.
It captures the analog studio chain of Grammy-winning producer and mixer Greg Wells, known for work with Adele, Dua Lipa and John Legend. His chain includes a 1950s mono tube compressor, a tape machine and a custom-made vacuum tube console.
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