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The Avalon vt-737 Black Friday deal puts the Universal Audio Avalon VT-737 Tube Channel Strip plugin at $39, 73% off, with the offer ending Nov 30, 2026.
The plugin is a channel strip built from the Avalon VT-737 hardware: a class-A tube amplifier section, LED-style optical compression and a discrete four-band EQ. Universal Audio says it captured its own "golden unit" of the hardware.
It now runs with any soundcard on Mac and PC.
Universal Audio calls the VT-737 the best-selling standalone channel strip ever made. The maker says the plugin delivers the same polished, radio-ready gloss and detail heard on records by Jay-Z, Dr. Dre, Babyface and Beyonce.
The maker pitches it at the sound of pop, hip-hop and R&B.
That gives you preamp, dynamics and EQ in a single plugin.
If you use Apollo hardware, Unison technology lets you record in realtime through the plugin. According to the maker, the Avalon VT-737 Tube Channel Strip reproduces how the original hardware loads a mic or line source, where its gain stages sound best, and how its circuitry behaves in precise detail.
Universal Audio suggests vocals and bass as the natural sources to track this way.
The maker says the dynamics section excels on vocals, bass, acoustic guitar and voice-over work. It aims for the hardware's gentle touch, not squash or crunch.
Because the compression is transparent, it suits stacking: run a second instance at mixdown to control a vocal in a dense mix.
Per the maker, the four-band EQ lends vocals a vibrant, refined quality that lets them command the spotlight in whatever mix they sit.
You can put it ahead of the compressor or after it, as on the hardware. Engage the mid bands as sidechain filters and the compressor reacts only to the range you choose.
The 32k air band adds a delicate shimmer to strings, background vocals and acoustic guitars.
Yes. The Avalon VT-737 Tube Channel Strip plugin is 73% off at $39, and the Black Friday offer ends Nov 30, 2026. It is Universal Audio's plugin version of the Avalon VT-737 hardware channel strip.
The plugin brings together a class-A tube amplifier section, LED-style optical compression and a discrete four-band EQ, based on Universal Audio's capture of its "golden unit" of the VT-737 hardware. The EQ includes a 32k high frequency air band.
Yes. Universal Audio says Unison technology lets you track in realtime through the plugin using your Apollo. According to the maker, this brings over the hardware's line/mic preamp impedance, along with its optimal gain staging zones and the precise way its circuitry responds.
The maker says the plugin is now compatible with any soundcard on Mac and PC. Apollo owners can also use it with Unison technology to track vocals and bass through the preamp section in realtime.
Prices and end dates are checked at publishing time and can change, so confirm them at the store before you buy.